posmoBLOG

Formative usability testing in agile: piloting new techniques at Autodesk

Tue, 18 Jun 2013 08:26:48 -0400

Learn about the new techniques of formative usability testing piloted by the AutoCAD UX group in their agile user-centered design process.

Alexis Brantes’s insight:

Comenzando el día con una gran noticia!

See on info.userzoom.com

Don't Just Wireframe - Tell the Design Story - Speckyboy Design Magazine

Mon, 17 Jun 2013 15:12:45 -0400

See on Scoop.it - Emotional Design

The growth of the User Experience Design field is astonishing, but well deserved. Thanks to UX Designers all over the world, the quality of products has in

See on speckyboy.com

10 Most Common Misconceptions About User Experience Design

Mon, 17 Jun 2013 15:12:03 -0400

See on Scoop.it - Emotional Design

A couple months ago, the lovely Sharon Feder asked me if I would be interested in being a guest writer for Mashable. As I’m sure you can imagine, I jumped at the chance. I’ve been a fan of Mashable…

See on whitneyhess.com

Content Strategy in 9 Minutes or Less

Sun, 16 Jun 2013 15:53:43 -0400

See on Scoop.it - Emotional Design

Alexis Brantes’s insight:

amazing!

See on hashimwarren.com

UX Strategy: Let’s Stop Building Usable Wrong Things

Thu, 13 Jun 2013 15:51:11 -0400

See on Scoop.it - Emotional Design

Free poster of this animation and related white paper on UX strategy

See on connect.humanfactors.com

7 Pitfalls to Avoid in Defining and Measuring UX Success

Tue, 11 Jun 2013 18:00:50 -0400

See on Scoop.it - Emotional Design

Following up on the post about Defining and Measuring UX Success, this post talks about some challenges you might face as you get your UX Metrics program up…

See on connect.humanfactors.com

PebbleRoad: Digital Marketing—Getting Real on Your Business Purpose

Tue, 11 Jun 2013 06:50:42 -0400

See on Scoop.it - Social Media with Digital Marketing and Neuromarketing

Digital marketing is more about deliberately choosing a set of activities to engage in sustained value creation and less about running yet another Facebook campaign amassing likes.

Alexis Brantes’s insight:

The Digital Mindset. The rules of the digital game are very different: It is about engagement. It is about experimentation. It is measurable.

See on pebbleroad.com

Infografía: Métricas de Marketing Digital y Redes Sociales

Tue, 11 Jun 2013 06:42:52 -0400

See on Scoop.it - Social Media with Digital Marketing and Neuromarketing

Esquema e infografía para medición rentabilidad e indicadores marketing digital y redes sociales.

Alexis Brantes’s insight:

El valor agregado está en que el analista que sea capaz de generar retorno sobre la inteligencia vinculada a la inversión.

See on blog.shift.com.ec

HFI UX Design Newsletter: Social Commerce - Myths and Truths

Fri, 07 Jun 2013 14:35:57 -0400

See on Scoop.it - Emotional Design

Understanding your customers and the associated complexities of social media are needed to develop a UX strategy that achieves business success.

See on humanfactors.com

Anthropology, By design

Fri, 07 Jun 2013 14:33:55 -0400

See on Scoop.it - Emotional Design

I’ve got this flask that often draws a lot of flak.

It’s just a double-walled stainless steel flask, which I love because it keeps water ice-cold just about a…

See on connect.humanfactors.com

Hey, Information Architect, What Do You Do? | UX Magazine

Thu, 06 Jun 2013 14:49:29 -0400

See on Scoop.it - Emotional Design

See on uxmag.com

The Evolution of the Online Dating Experience | UX Magazine

Wed, 05 Jun 2013 15:20:51 -0400

See on Scoop.it - Emotional Design

See on uxmag.com

Measuring the User Experience - Part 1 – Defining and Measuring UX Success

Wed, 05 Jun 2013 13:15:28 -0400

See on Scoop.it - Emotional Design

If you can’t measure it, you can’t manage it. And a good User Experience (UX) is not magic; it is the result of a good process.

UX Metrics are an integral pa…

Alexis Brantes’s insight:

If you can’t measure it, you can’t manage it. And a good User Experience (UX) is not magic; it is the result of a good process.

See on connect.humanfactors.com

A Must Have Chart Featuring Critical Thinking Skills

Mon, 03 Jun 2013 00:31:55 -0400

See on Scoop.it - Emotional Design

Critical thinking is an essential skill in our life.It is through thinking critically that we get to sideline our biases(cultural, racial,ethnic…etc) and see the clear picture.Critical thinking is a sort of meta-thinking, that is thinking about thinking. It is a key to self-reliance : memorize the solution to a particular problem and you may master the solution to that particular problem, but improve your critical thinking and you ll get yourself the tools to create your own effective solutions to a multitude of unfamiliar problems.

See on educatorstechnology.com

UX as Science: Test, Learn, Stay Lean

Mon, 03 Jun 2013 00:31:29 -0400

See on Scoop.it - Emotional Design

Much more than designers, user experience professionals are well-suited to lead a company’s customer development lab.

Alexis Brantes’s insight:

amazing!

See on subtxt.us

Website Personas: A Practitioner’s Guide: The Mental Model(2/6)

Thu, 30 May 2013 14:31:56 -0400

See on Scoop.it - Emotional Design

See on usability.com

Better Product Definition with Lean UX and Design Thinking

Wed, 22 May 2013 13:38:27 -0400

See on Scoop.it - Emotional Design

BETTER PRODUCTDEFINITION WITHLEAN UX &DESIGN THINKINGCrisp - May 2013

See on slideshare.net

Service Design + Lean UX + Disruptive Design = UX Strategy? :: UXmatters

Wed, 22 May 2013 13:38:02 -0400

See on Scoop.it - Emotional Design

“Passion is essential to being a great UX Strategist. First, you have to care, not just about a solution, but also about the problem it solves.”

See on uxmatters.com

Expanded user journey maps: combining several UX deliverables into one useful document

Wed, 22 May 2013 13:26:20 -0400

See on Scoop.it - Emotional Design

UX deliverables have taken a few knocks so far this year, but here’s one proposal for a deliverable that can really help us design better products.

See on elezea.com

Give Your Website Soul With Emotionally Intelligent Interactions | Smashing UX Design

Tue, 14 May 2013 11:38:56 -0400

See on Scoop.it - Emotional Design

In this article, we’ll look at some of the best examples of these emotionally intelligent interactions and how they infuse personality and soul into the websites and apps where they’re found.

See on uxdesign.smashingmagazine.com